Word & Character Counter

About Word & Character Counter

Count words, characters, sentences, and paragraphs in real time. Check keyword density, reading time, and speaking time — all inside a single utility.

Reading time: 238 words per minute (adult silent reading standard). Speaking time: 130 words per minute for presentations and voiceovers.

Keyword density analysis helps content creators optimise without stuffing. Scan any draft before publishing to spot overused terms.

Word count limits for every platform in 2026

Each social platform enforces different character and word limits. Knowing them before you write helps avoid trimming content after the fact:

• Twitter / X:280 chars per tweet. Threads chain tweets, each capped at 280.
• LinkedIn post:3,000 chars max. Posts under 1,300 get higher engagement.
• Instagram caption:2,200 chars. First 125 visible before "more" cutoff. Lead with the hook.
• YouTube title:100 chars max. ~70 show on desktop, ~55 on mobile.
• YouTube description:5,000 chars. First 157 appear in search snippets.
• TikTok caption:2,200 chars. First 125 matter most for feed visibility.
• Blog post for SEO:1,500–2,500 words is optimal for SEO rankings.
• Email subject line:Keep under 60 chars to avoid truncation in Gmail/Outlook.

Paste your draft into this counter before publishing anywhere. The reading and speaking time estimates also help plan voiceover scripts and on-screen text.

How keyword density affects SEO

Keyword density measures how frequently a specific term appears relative to total word count. Search engines use this as one of many signals to judge content relevance. For example, if your target phrase appears five times in a 500-word article, the density is 1%.

The recommended keyword density range for SEO is 1% to 2%. Below 1% and search engines may not recognise the topic strongly enough. Above 2% and Google may flag the page for over-optimisation, which can hurt rankings.

The Keyword Density panel inside this utility shows each word’s percentage. Before publishing, scan the list to verify your primary keyword ranks in the top five entries at 1% to 2% density. If it is higher, rewrite a few sentences to avoid penalties.

Supported Content Formats for Word Counting

Works with plain text, Markdown, HTML, and rich text. Strips markup automatically for accurate statistics every time.

No character ceiling. Paste entire blog posts, research papers, or book chapters. The tool updates instantly as you type or paste.

Supported: Plain text, Markdown, HTML, rich text, and any Unicode content including multilingual and emoji.

Common Word Counter Use Cases

A word counter serves many practical purposes across different writing tasks:

Blog Post and Article Writing

Bloggers target 1,500 to 2,500 words for optimal SEO performance. Paste your draft into this counter and verify the length before publishing.

Social Media Content Creation

Social media managers track character limits — Twitter caps at 280, LinkedIn performs best under 1,300, and Instagram shows only the first 125 characters before the “more” cutoff.

Academic Essay and Research Paper Formatting

Students and researchers meet assignment word limits by checking paragraph and sentence counts before submission, avoiding grade penalties for going over.

Email and Newsletter Copywriting

Email copywriters keep subject lines under 60 characters to prevent truncation in Gmail and Outlook mobile inbox previews, improving open rates.

Scriptwriting for Video and Voiceover

Video creators plan script durations using reading and speaking time estimates. A 60-second TikTok script typically requires 130 to 150 words.

SEO Content Optimization

SEO writers check keyword frequency to confirm their main topic vocabulary appears consistently. The density panel reveals whether certain terms are overused or underrepresented - useful before publishing.